Period
Client
Studio
Focus
2021
Sabah
Wild
E-Commerce
Product photography of the Sabah blue shirt
Sabah price tag that showcases on hover

Sabah is a footwear and apparel brand from N.Y.C. They believe in the combination of high-quality leather and highly skilled craftsmanship. All products are made by hand at their workshop in southeast Turkey.

Back in 2020, Sabah asked us to redesign its e-commerce strategy and platform. We were to make it future-proof and attract a new generation of tech-savvy online shoppers.

Screenshot from the customize your own sabah section
Product image from the green babas
Sabah price tag that showcases on hover
Product listing design for the Sabah e-commerce
Mickey Ashmore founder of Sabah playing Sabah's Backgammon with friends.